This audio course assists the new public or government affairs
professional learn how local, state and national media work, and how
to work the media. Topics include:
Tips for dealing with reporters
What the media can do for you
Getting the media interested in your organization
Deadlines and lead time
Different approaches to pitching to television, print, and
radio reporters
Recorded 2005 ISBN 10: 1-58733-017-2
Total run time: 61 minutes 0172
This Audio Course is sold with a Limited License.
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Produced for portable, convenient learning anytime--while driving or
commuting, exercising or running errands--Capitol Learning Audio Courses range
between 1/2 hour and 2 hours in duration and include course materials.
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The audio track is in MP3 format, and online downloads include
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